Ted Baker has extended it’s grooming service and launched Ted’s Grooming Room product range. All products from the range are infused with ingredients inspired by the ancient Ottoman Empire.
Who were the Ottomans?
Ok you asked for it, a little history. It was a Turkish Empire that was in power from the 13th Century and fizzled out around 100 years ago. Well I say fizzled out, they picked a fight with the Russians and also wiped out 1.5 Armenians during the First World War in what was to be known as the Armenian Genocide.
We weren’t going to stand for that so we teamed up with Russia and their allies, France also got in the mix and together we dismantled the Ottoman Empire.
Still, the Turkish have a proud tradition of skilled barbers that hail back from the Ottoman days. In fact if you Google ‘Turkish Ottoman Barbers’ you’ll find many Turkish businesses have also adopted the name.
Enough History Pedro. Tell us About Ted’s Grooming Range
The following products available.
Face Wash 150ml £16
Moisturiser 75ml £18
Shave Gel 200ml £18
Hair & Beard Shampoo £300ml £15
Beard Oil 45ml £20
Hair Mud 100g £14
Cologne 200ml, £40
The packaging is based on a modern design aesthetic, nostalgically mirroring the barbershop pole with metallic chevrons, contrasted against a pearlised base.
It reminds me of retro boiled sweets and by no means is that a bad thing. I like the look, it’s fun, it’s vibrant, it’s not flashy.
I still wish companies would do more to discern the face wash and the moisturiser. So many times I squeeze out the wrong liquid thinking one is the other. The worst in this category are LQD grooming. LQD were actually the worst in a lot of categories but lets not go down that route.
They’re all neatly assembled in a matte black wash bag, very handy for travel and men on the go. Like me!
Are Ted’s Grooming Room products any good?
You’ll forgive me if I don’t go into the hair mud. Though on the press release it speaks of a lasting hold and matt finish.
I will sing about the moisturiser that has Sour Cherry fruit oil and Moringa extract which has a calming effect on the skin. The seed extract of Moringa herb is very in vogue within the cosmetic industry due to its therapeutic skincare benefits and skin purifying properties.
It possesses the ability to filter out impurities that are deeply rooted within the skin and has an amazing detoxifying and rejuvenating properties.
And the Face Wash?
It doesn’t have a deep granular formula like the Wellman Facial Wash. But I really only go for the Wellman should I need a deep exfoliator once or twice a week.
This Ted Baker Facial Wash is more everyday and is more aromatic. You’ll get coffee notes certainly, and if you’re senses are finely tuned my young Padawan, sesame and pistachio oils too.
The Beard Oil I enjoyed, although I only have a weeks worth of stubble at most (I don’t make up the twirling moustache demographic the press release says it’s ideal for) so probably haven’t been able to exploit it’s formula to the max.
I have used it for a pre-shave as it softens the stubble competently. I prefer the pump action formula for application rather than the rubber topped glass pipette so personally, for application purposes, the Murdock Beard Oil trumps this.
And the Shaving Gel?
I’ve had a couple of decent shaves and the pump action leaves minimal spoils and excess that you find with cheaper shaving gels. Contains vitamin E which moisturises the skin and you’ll get some citrus notes that make for a very fresh and pleasant shaving experience.
Last thoughts on Teds Grooming Range?
It’s a very well delivered capsule, the bag has a good feel and weight. The products are evenly priced and my skin has reacted well. No break outs and no shaving rashes whatsoever.
Ted’s Grooming Room are now an established chain of barbers with currently 13 salons dotted around London.
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